The automotive industry – and in particular automotive manufacturers – is subject to strong competition and cost pressure. These factors are compounded by challenges such as a sharp rise in product variety, spiralling part complexity, the virtually unmanageable variant diversity and consumers that wish to individually configure their car until shortly before production start, while still expecting rapid delivery. The automotive industry is only able to rise to these challenges by applying efficient processes and permanent optimisation measures. Hence, implementation of Industry 4.0 in production and logistics is a key topic in this industry especially. Persistent expansion into new core markets such as China or India, the introduction of future key powertrain technologies - especially e-mobility - and vehicle infotainment systems are significant factors for the continued viability of companies operating this industry.
The following are specific framework conditions and special challenges that are characteristic of the automaker industry:
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